As agents, we know that listings are the best way to leverage your business, and yet, landing the perfect Listing Presentation is a known industry wide struggle! We created Listing Language in order to provide agents with actionable content that you can apply NOW to start growing your business.

LEVERAGING AT ITS FINEST As humans, we are inadvertently busy just by default. We don’t sit still very well. Some of us naturally lean towards being more organized, more compartmentalized than others. Organization seems to come naturally to certain humans.  While the rest of us, agree that ‘compartmentalizing’ is a word we can barely say…

CREATING YOUR PIPELINE “MAGIC” BOARD ~ When this Board is complete I want you to NAIL IT to the wall DIRECTLY ACROSS from where you work. Home office? Brokerage? Dining Room table? This is an important piece to assure the process of making this work. ~ PART ONE: Grab a large foam core board. Foam…

MY BEST REAL ESTATE MONTHS WERE ALWAYS DECEMBER & JANUARY.   Living in the Northeast, December and January are not considered great real estate months. I didn’t understand why the other agents weren’t having success with these months. It wasn’t until I moved into teaching and coaching agents, that I figured it out. July &…

JUMPSTART NOW… 1) BREATHE!! Seriously! A Lot of stuff being thrown at you right now. Here you are, licensed to sell, with a big void around what to do first! The real Estate industry is filled with chaos. That will always be. The key is to create systems along the way. Learn how to work…

REAL TALK AROUND FOR SALE BY OWNERS Let’s focus on approaching FSBO’S. The cold hard facts around FSBO’s. I think it’s great that you are here and reading this for the sole reason that I DO NOT LOVE working FSBO’s. FSBO’s however are an important part of my business plan, because they DO CONVERT. Because…

SOCIAL MEDIA DILEMMA  Some agents absolutely refuse to have realtors as social media friends while others agents are unsure whether or not to invite them in.  Personally, I believe you SHOULD allow co-operating agents onto your social media. LET ME EXPLAIN Prior to getting into the real estate business, your social media posts probably consisted…

YOUR SPHERE OF INFLUENCE, YOUR BIGGEST SUPPORTERS  They know you, they love you, they want to see you succeed. But that does not guarantee they will directly contribute to that success.  Most agents make career change into real estate after a previous career, meaning most of us did not get into the real estate business…

YOUR EMAIL ADDRESS MATTERS… Many, if not most, agents are making a big mistake using their personal email address or even their brokerage email address for their real estate business.  I will explain, so this makes sense.  LET’S BEGIN WITH A PERSONAL EMAIL ADDRESS:   Many agents who are using their personal email address are using…

CLEAR GOALS & VISION AS A REAL ESTATE AGENT IS A MUST                                                                                         …

The summer heat is upon us! Are you spending weekends filled with seeing friends yet NOT making money or are you spending weekends making money yet NOT seeing friends. Serious question. As a coach, I am always harping to go out and set the appointments, which is important, but it is just as important to…